Every business has a story to tell. Small businesses especially need to get the word out about themselves, and my job is to develop your company’s story and to sell it to the media. From many years of experience, I craft stories that will be unique and compelling to the media. I know how to find the angle for your story that will “hook” the press, assuring that it is gripping enough to reach the right people, raising awareness of you and your business. Inundated with advertising, each year consumers increasingly learn to tune out mainstream ad efforts. This is even more true in tough economic times, making public relations an increasingly powerful and vital method to attract new customers, as well as maintaining your already loyal patrons.