Food and Wine

The Twice Baked Twins
Haymount House
The Stone Manor 101
Sonata Wines
Bistro Olivia in Manhattan
Zitoune Restaurant
Two Spear Street / The Nyack Seaport
Le Chateau
La Panetiere
San Domenico NY

Custom Occasion Bakers
Mark Joseph Cakes
A World Of Cakes
Three Dogs Gluten Free Bakery

Fashion and Lifestyle
Modeling Camp/The Model Source, Inc.
Camp Fashion Design/The Model Source, Inc
On The One Boutique
Rita Jacobs Jewelry Designs
Wall Street Bead
Uhula Hawaiian Bedding

Health and Wellness
Samantha Barnett, Psychotherapist
Dina Khader Group

Penny Lane Pictures
Compliance Counsel
Andrew Simpson Architect, PLLC

Website Launches

Indianapolis Motor Speedway

Gary Goodman, Concert Pianist
Chappaqua Orchestra
Rocklee Music Together
Ice Water Pictures

Publishing/book publicity
Me Inc: How To Master The Business Of Being You
Inside Chappaqua Magazine

Life Coaches
Positive Dynamics

Not for Profit
Rising Star Foundation
Chappaqua Orchestra
Bet Torah Synagogue
Time For
Indego Africa

Statisfy, an App
Wall Street Connect

Agencies — Outsourced Work
Esse Communications
Aimee Gautreau Limited
Jennifer Jones Public Relations
Donenfeld Investor Relations
Emmanuel Kerr Kilsby
Gail Becker Public Relations
LaForce and Stevens

Client Stories:

Mark Joseph Cakes…on The Today Show

One of my hottest placements has been for custom occasion cake baker, Mark Joseph Cakes, on the widely viewed, NBC’s Today Show.  Today Show does a spring wedding series every year, ultimately giving one  lucky couple their dream wedding, on national television.  After much networking at the national morning show, I pitched my very talented baker of custom occasion cakes. I succeeded in placing a Mark Joseph Cake on the Today Show, in two separate segments, for thirty second spots each.  This sort of exposure can’t be bought by a small business.  Two thirty second spots on a live, national, widely watched network morning show would have cost my client somewhere around a half million dollars. It’s a feature hit that I am very proud of and catapulted my client Mark Joseph Cakes, into the world view and the upscale audience of the Manhattan elite.

On The One….in The New York Times

The New York Times Style section is one of the most difficult columns to pitch and to see results from. I worked extremely hard at promoting my client, on The One, an upscale local boutique in Northern Westchester, as an expert source on fashion trends.  Through aggressive pitching and constant contact with the appropriate editor at the section, I succeeded in garnering national attention for the boutique’s owner when I arranged for her to be quoted on a particular brand she sold at her store.  She was only one of three local boutique owners in the tri-state area to be quoted in this feature. Her store was mentioned more than once as was her name and location.  This column helped to raise awareness for her website as well as attract new customers to the store.

Grappolo Locanda…News 12 Westchester

I arranged for the Chef and owner of a local, upscale eatery in Northern Westercher to do a cooking demonstration on local Westchester television.  For small, local businesses, local press can be very important.  I had my chef to a party segment; A terrific and easy to prepare appetizer for any holiday party.  This segment was a 10 minute live segment on local television and replayed several times throughout the weekend, along with the printed recipe and a photo of the Restaurant downloaded onto News 12’s website.  Amazing publicity that went really far for my client and had already loyal customers coming in to talk about it for several weeks after, as well as new customers making reservations, as a direct result of seeing the Chef/Owner of this restaurant on such a perfect broadcast segment.